Sellers Guide
Providing Everything You Need

Know Your Goals
Before selling, decide what you want to achieve. Do you need to move quickly, or are you aiming to maximize profit for a future purchase? Your priorities will guide your pricing and marketing strategy. Be sure to share these goals with your agent so they can adjust your plan accordingly.
Set the Right Price
Pricing your home correctly is critical. Too high, and buyers may lose interest; too low, and you risk leaving money on the table. An experienced agent can help you determine a fair price by analyzing comparable sales, market trends, and even suggesting a professional appraisal.


Prepare Your Home
Get your home ready to make the best impression. This includes decluttering, depersonalizing, handling minor repairs, and deep cleaning. The goal is to create a space where buyers can easily picture themselves living.
Create a Marketing Plan
A strong marketing strategy ensures your home gets maximum exposure. This can include listing services, social media campaigns, agent referrals, traditional advertising, and SEO. The first few weeks are especially important for generating interest.


Review Offers
When offers come in, the process isn’t over. Each offer should be carefully evaluated to ensure the buyer is prequalified and the terms are acceptable. If the offer isn’t ideal, you can counter or negotiate with options like adjusting move-in dates, covering some costs, or leaving appliances.
Accept the Offer
Once you’re satisfied, your agent will review the contract to confirm all details are correct—such as deposit, financing, inspection terms, contingencies, and closing costs. When both sides agree, a final contract is prepared.


Prepare for Closing
Before the sale is finalized, both parties must complete any remaining tasks. This may include inspections, appraisals, repairs, or surveys. Your agent will help coordinate responsibilities, confirm readiness with the closing company, and ensure you’re prepared to move out.
Close the Sale
At closing, ownership officially transfers to the buyer. You’ll sign final documents, resolve any last-minute details, and handle utilities or services tied to the home. Once complete, the sale is finalized, and your selling journey is officially over.





